How to stand out in Black Friday? Please accept this comprehensive marketing strategy
2024-12-08
Preparing for Black Friday and standing out
Black Friday, as the largest shopping carnival of the year, has attracted the attention of consumers worldwide. For Chinese brands, this is an excellent opportunity to enhance brand awareness and sales through effective overseas marketing strategies. Here are some marketing strategies during the Black Friday period to help brands stand out in this feast.
1、 Advance planning to seize the opportunity
Black Friday marketing should be done early rather than late. Plan marketing activities in advance, contact suitable KOLs (key opinion leaders), develop creative scripts, and review video content. By laying out in advance, we ensure that the market can quickly explode during the Black Friday period.
2、 Choose the appropriate KOL to collaborate with
picture source：kalodata
Match suitable overseas KOLs based on brand audience, product category, and budget. The influence of KOLs can effectively enhance brand exposure and user trust, especially among millennials and Generation Z, where KOL recommendations are often more persuasive than traditional advertising.
3、 Diversified content strategy
Create diverse content, including tutorial videos, unboxing videos, product reviews, etc., to attract the attention of the target audience. Enhance user engagement and brand awareness through diverse content formats.
These contents can be presented in various forms using Xiaotuiyun's industry-leading self-developed ARM cloud computing server and independent intellectual property ARM cloud computing operation server platform. Through fully automated script operation, they can achieve batch registration, login, cultivation, and trading of matrix accounts on mainstream short video social platforms overseas, thereby achieving multiple marketing effects such as exposure, follower growth, and streaming promotion. This helps brands achieve full ecosystem and multi scenario applications in overseas markets, including but not limited to consumer, entertainment, social, public opinion, and other fields.
4、 Social media advertising placement
Utilize the advertising system of social media platforms for precise advertising placement. Through platforms such as Facebook, Instagram, TikTok, etc., release exclusive Black Friday discount information to attract more potential customers.
5、 Interactivity increases user engagement
Organize interactive activities such as lucky draws and Q&A sessions to increase user engagement and brand exposure. Through interactive activities, not only can it attract more user attention, but it can also enhance users' goodwill and loyalty towards the brand.
6、 Overseas warehouse improves delivery efficiency
Prepare goods in advance to overseas warehouses to ensure timely delivery during the Black Friday period. Fast logistics services can enhance users' shopping experience and increase customer satisfaction.
7、 Data driven decision support
By using data analysis tools, we can track and analyze the effectiveness of marketing activities in real time, optimize marketing strategies, and achieve precise marketing. Data driven decision support can help brands stand out in fierce market competition.
By utilizing advanced big data analysis, Xiaotuiyun can accurately target audience groups, thereby significantly improving the return on investment (ROI) of advertising placement. By utilizing AI to conduct in-depth market research and analyze user behavior, solid data support has been provided for marketing strategies, further enhancing the accuracy and effectiveness of advertising placement.
Turbo Cloud helps brand growth
1. Global coverage capability: Xiaotuiyun's service network covers the world, helping brands easily reach the global market and enhance brand awareness.
2. Stability and efficiency: Based on cloud computing, elastic resource scheduling ensures smooth marketing activities and saves manpower and material costs.
3. Multi regional IP simulation and multi device support: supports multi account operation and localized traffic diversion, reducing the risk of traffic restrictions and account bans caused by IP issues.
Related news
- From Taobao's Surge in the U.S. to JD's Push into Europe: How Companies Can Achieve Painless Globalization?
- Artificial flowers go to sea apocalypse: from "plastic flowers" to wedding explosive products of tens of millions of dollars of business
- Tariff rises and number bans are frequent? Cloud phones escort TikTok's cross-border operations
- How can Chinese cross-border enterprises break through the tariff war?
- Make the smart lawn mower the first in the category, and social media marketing has become a magic weapon to win
- Cross-border enterprises want to break the blue ocean of 100 billion yuan? Decoding user pain points, social media AI operation two-wheel drive
- A Shortcut to Digital Transformation for Small and Medium-sized Enterprises: How to Use Cloud Phones to Achieve "Zero O&M" Global Business Expansion?
- CHAGEE plans to go to NASDAQ to be listed, from Yunnan to the world
- The New Blue Ocean of Emotional Economy: Mystical Crystals Go Viral on TikTok
- How can cross-border enterprises use AI computing power matrix to achieve overtaking in social media marketing?